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| An Onslaught of Microphones; When a news conference doesn't have direction | |
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| Topic Started: Sep 23 2010, 04:24 PM (422 Views) | |
| Jeff Wilson | Sep 23 2010, 04:24 PM Post #1 |
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Perhaps it is a miscommunication from media training classes -- where students walk into a prestaged room with a podium, mic stand, and reporters nicely seated -- but this is not the real world. While, to save time, a media trainer might do all this prestaging for you, the real news media seldom will, and if they do, it might not be what you want. As seen with the gas pipeline fire in San Bruno, California. The first clip is from the second news conference, several hours into the event. The spokespersons are standing surrounded by a sea of reporters using hand held microphones. The second clip is from the next morning. By then someone realized that this setup was not working, and a podium, mic stand, media liaisons, and a controlled environment were found. While in some markets the media might provide a mike stand, one should never count on it. |
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8:52 AM May 19